First there was the Kindle. And with the arrival of the iPad came Apple’s iBooks. Now, Google is set to muscle in on the e-book market.
As if it wasn’t muscling in on enough markets these days. Although this move has been coming for a while, the exact form it has taken is certainly big news.
Google Editions will open its e-doors this summer, in June or July, according to the Wall Street Journal which first broke this story.
These e-books will be sold, and most importantly read, just using a web browser.
In other words, the system will be platform independent – all you’ll need is a net connection, and to sign up for a Google account to access the store.
Third party retailers will also be able to sell Google Editions e-books on their own sites, taking most of the profit, with the search giant in line for a slice of any revenue.
Google is hoping it will capture the market with this very open approach, in terms of the accessibility across various devices, and the ability for any retailer to utilise Editions in their own site.
It sounds like a compelling model, and one that might have the likes of Amazon and Apple worried. Who knows, it might even set Steve Jobs off composing a new open letter.
While no publishers are currently signed up to the scheme, it isn’t expected that getting them through the door is going to be a problem. It’s all extra sales for the book barons in the end.
Whether Google will let publishers set their own prices for their e-books or not, is an issue with no clear answer at present.
Read the original here:
Google Editions plans to conquer Amazon and Apple